39% Of US Adults Have Engaged In Political Activity On Facebook Or Twitter [STUDY]
Politics has permeated social media, from Twitter town halls to political parody accounts. But just how politically active are social media users?
A study conducted this month by the Pew Research Center’s Internet & American Life Project found that over two thirds of US adults have done at least one of eight core political activities using social media.
Pew found that generally, social media users who regularly talk about politics and those with stronger political party and ideology ties are more likely to use social media to perform political activities.
Specifically,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in