Pinterest Offers Business Insights API to Third-Party Developers

Pinterest is working with a select group of developers to add additional insights that are not yet available with Pinterest Analytics.

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Pinterest has announced that it’s working with third-party analytics developers by granting them automated access to some public data through its new Business Insights API.

Third-party marketing technology software comes just after the company began testing its Promoted Pins, and has the potential to go beyond the scope of what Pinterest currently offers businesses with its free tool Pinterest Analytics.

Pinterest says it’s working with a select group of developers to add additional features and insights (i.e.

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