The Next Digital Generation [Infographic]

A new generation is on the rise: the digital generation, born into a digital world. How are they interacting with technology?

digital generation

A new generation is on the rise: the digital generation, born into a digital world. How are they interacting with technology?

Fifty-one percent of households with a 3- to 15-year-old have a tablet. Forty-two percent of the children in those households are using tablets, and 28 percent of 3- to 4-year-olds use a tablet in the home. In contrast, only seven percent of households with kids and teenagers had a tablet in 2011.

These young users have access to smartphones too, sometimes even their own phones.

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