Newscasts on Facebook Are Capturing Attention

With Facebook becoming more and more of a source of news, manager of strategic partnerships for broadcast Beth Loyd examined the newscasts being posted to the social network by both broadcast networks and local television stations in a Facebook Media blog post.

ABCNewsTheOneThing650With Facebook becoming more and more of a source of news, manager of strategic partnerships for broadcast Beth Loyd examined the newscasts being posted to the social network by both broadcast networks and local television stations in a Facebook Media blog post.

Loyd wrote:

More than 30 percent of Americans get their news from Facebook, and because journalists always ask us about new ways to reach an audience, we want to highlight innovation as we see it happening on our platform.

Here’s a look at just a few of the successful newscasts being produced exclusively for people on Facebook:

ABC News’ David Muir launched the World News Tonight Facecast, a one- to two-minute newscast produced solely for its audience on Facebook.

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