Twitter Testing 'Nearby' Tweets Timeline (Which Could Be A Goldmine For Local Businesses)
Twitter is famous for its “experiments” and its latest appears to be a feature that unveils nearby tweets, whether you follow that user or not – which could present a new opportunity for local businesses.
Called (wait for it) Nearby, the tool will surface local tweets through a new timeline for users who allow Twitter to see their location on the Twitter mobile app. A map shows the user’s current location above a timeline of recent, local tweets.
Location in the Twitter mobile app is off by default meaning users who want to use this service, should it become a core feature, will need to opt in.
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