Facebook Revamps Mobile App Ads, Announces Change To Domain Insights
Facebook announced an overhaul of its mobile application ads to make them conform with its other ad units, as well as an update to its domain insights tool.
Facebook announced an overhaul of its mobile application ads to make them conform with its other ad units, as well as an update to its domain insights tool.
The social network said in a post on its developer blog that mobile app ads will have to be connected to Facebook pages, contain social context (such as indicating when that page is liked by friends), and include Facebook’s like, comment, and share buttons.
Facebook added that it will stop accepting mobile app ads in the “old” format July 2, when advertisers will no longer be able to create or edit apps in that format, or edit ad images for ads in that format.
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