When an investor, business partner, potential employer or colleague searches for you on Twitter, what will they find? Is your profile professional and thoughtful? Interesting and opinionated? Or is it full of slightly inappropriate photos, random quotes and pictures of your lunches?
Whether you’re the co-founder of a startup looking for investment capital or a new grad looking for a job, now is a great time to invest in your personal Twitter brand.
Because Twitter is a public social network, anyone can find and connect with you (unless your account is private).