How The Equality Symbol Spread Through Facebook
On March 26, several people all over Facebook changed their profile photos to red and light-shaded equality signs in support of the Human Rights Campaign and same-sex marriage. While Facebook couldn't track specifically the numbers of those who changed their profile pictures to this image, the site's data science team tracked how many users changed their profile photos that day — an increase of 120 percent.
On March 26, several people all over Facebook changed their profile photos to red and light-shaded equality signs in support of the Human Rights Campaign and same-sex marriage. While Facebook couldn’t track specifically the numbers of those who changed their profile pictures to this image, the site’s data science team tracked how many users changed their profile photos that day — an increase of 120 percent.
Facebook discovered that the rise in profile photo changes happened not long after the HRC urged people at 1 p.m.
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