Google Buys Frommers for $25m; Will They Shoehorn it Into Google+ Local?

TripAdvisor and Yelp are the two largest (and dare I say, best) resources for travelers. With millions of ratings and directories that expand every day, the services promise an answer to the difficult questions that travellers face. Where should I eat? What is this city's best attraction? Where's the beer? For a while, I tried to use "Google Places", now known as Google+ Local, to find nearby eateries or attractions. I felt the app user experience was faster than the competitors and it's integration of Google Maps was more sophisticated. But a travel app is only as good as its content, and there were no reviews.

TripAdvisor and Yelp are the two largest (and dare I say, best) resources for travelers. With millions of ratings and directories that expand every day, the services promise an answer to the difficult questions that travellers face. Where should I eat? What is this city’s best attraction? Where’s the beer?

For a while, I tried to use “Google Places”, now known as Google+ Local, to find nearby eateries or attractions. I felt the app user experience was faster than the competitors and it’s integration of Google Maps was more sophisticated.

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