Did FenixApps Solve The Facebook Marketing Puzzle?

Jigsaw puzzles, on Facebook? Why not? FenixApps announced the rollout of Facebook application SoPuzzle, which allows page administrators to add puzzle contests to their pages.

Jigsaw puzzles, on Facebook? Why not? FenixApps announced the rollout of Facebook application SoPuzzle, which allows page administrators to add puzzle contests to their pages.

FenixApps said SoPuzzle uses a fan gate, or like gate, so that Facebook users must like pages before participating in contests, and it claims that the puzzles keep users on pages for 20 minutes and deliver nine times the virality of non-gaming apps.

The developer added that the cost of $1,090 covers design, modification of messages that are shared, support, popups, in-game advertising, and exporting of user data that are collected, saying that the images that make up the puzzles can be customized.

FenixApps Project Manager Petar Bogdan said in a release announcing SoPuzzle:

Besides the standard set of applications such as PhotoContest and SocialQuiz, we came to the conclusion that there is a large market and a large demand for Facebook games that are to be used on...

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