Facebook’s Dislike/Empathy Button Has Potential (Infographic)

Will Facebook users hit the dislike button, or, as it may turn out, the empathy button?

Will Facebook users hit the dislike button, or, as it may turn out, the empathy button?

GlobalWebIndex believes they will, pointing out that 70 percent of Facebook users have clicked the like button during the past month, while 19 percent have unliked brands or pages.

GWI said in an email to SocialTimes:

Although it’s only small minorities who are currently undertaking these more negative actions, it’s not hard to see the potential difficulties that could accompany the introduction of a button that allows people to express negative sentiments in a quick and simple way.

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