Facebook Drives 25% of All Social Referral Traffic Online

The industry leader drives four-times more referral traffic than its closest competitor.

social referral traffic

Shareaholic released its Q3 2014 social traffic report this week, demonstrating the staying power of Facebook and how much Pinterest is gaining on the industry leader. Indeed, Facebook delivered 25 percent of all social referral traffic across the Web and drives four times as much traffic as its nearest competitor Pinterest.

Pinterest drove 5.52 percent of social traffic in the final month of Q3, a drop of 3.53 percent for the network, as compared to the previous quarter.

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