Author Uses Chirpify to Sell His New Book In-Stream on Twitter

Sci-Fi author William Gibson once said that while Facebook is like the mall, Twitter is like the street. If that's the case, an in-stream payment service called Chirpify is setting up a virtual hot dog stand on Twitter as we speak. Make that a moving library. Today, Wired contributing editor David Wolman is conducting a 4-day "experiment in barrier smashing" to see if his new book, The End Of Money, can sell on Twitter.

Sci-Fi author William Gibson once said that while Facebook is like the mall, Twitter is like the street. If that’s the case, an in-stream payment service called Chirpify is setting up a virtual hot dog stand on Twitter as we speak. Make that a moving library.

Starting today, Wired contributing editor David Wolman is conducting a 4-day “experiment in barrier smashing” to see if he can sell his new book, The End Of Money, on Twitter.

To buy the book, readers hit “reply” to a specially coded Tweet with the word “buy” in the text to enter the payment system and download the eBook.

Is Twitter a viable platform for selling goods? The microblogging site didn’t make a single dent in Black Friday sales, which collectively drew only 0.34

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in