DAU-UP Launches Mobile Gamer Acquisition Solution for Developers

DAU-UP has announced the official launch of its Mobile Gamer Acquisition Solution, aimed at helping mobile developers acquire high-value players and ultimately raise their revenue. Previously, DAU-UP has helped companies like Social Point, Plarium and Playtika promote their games via Facebook, but this new technology will expand that reach to new audiences.

DAU-UP’s marketing campaigns are optimized for each developer’s key performance indicators, and help developers target and acquire the right gamers for the right product.