Data Selfie Wants to Demystify Data Collection for Internet Users
The new app wants to help people understand the data collection landscape and how their online behavior can pose security risks.
While social media may seem focused on content, the real power source behind all of it is data. As marketing and targeting have gotten more sophisticated, data collection has become more nuanced and more prolific. A new browser plugin called Data Selfie seeks to demystify data collection for internet users and to help them understand why companies want their data.
The plugin was created by Hang Do Thi Duc and Regina Flores Mir, second-year Master of Fine Arts students in the Parsons at the New School design and technology program, and will be available both as an iPhone app and a Chrome browser plugin.
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