Should Facebook Worry About Google Plus' Brand Page Growth?

Search and social management platform BrightEdge reported explosive growth for the top 100 brands on their Google Plus pages. Should Facebook be concerned?

Search and social management platform BrightEdge reported explosive growth for the top 100 brands on their Google Plus pages. So should Facebook be concerned?

According to BrightEdge, Google Plus fans, or the number of users in circles, for the top 100 brands soared by more than 1,400 percent in January, to 3.1 million, from 222,000 in December.

BrightEdge provided Google Plus follower totals for the top brands, which it refers to as the G+ Ten. While the growth rate of the these pages is impressive, we’re not sure Facebook needs to start sweating yet.

Below is BrightEdge’s G+ Ten, with Google Plus fans followed by Facebook likes.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in