Are Apps on the Way Out?
Most apps are abandoned after only a few uses and data suggests apps are an unsustainable mobile experience.
With the proliferation of smartphones, apps have become the default way to interact with most social sites. Indeed, people are spending more time in apps, and launching their apps more often. And while predictions suggest the growth is likely to continue, there may be data indicating that apps are on their way out.
2014 was the best year for apps yet, with iOS generating more revenue than the Hollywood Film Industry. However, the vast majority of the revenue seems to be generated by a smaller collection of top apps. According