AppsFlyer, a Facebook Preferred Mobile Measurement Partner, launches ‘AppsFlyer for Agencies’

AppsFlyer, a Facebook mobile measurement partner, launched “AppsFlyer for Agencies” this week in order to enable ad agencies to provide their clients with mobile media buying expertise to optimize campaigns.

The company provides real-time mobile app tracking and campaign analytics that allows both ad agencies and advertisers to manage, measure and optimize mobile marketing.

Oren Kaniel, AppsFlyer CEO, said in a press release:

AppsFlyer simplifies mobile marketing for agencies, freeing them from complex integrations and multiple SDK updates.

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