Gauging Brands' Engagement On Facebook During The Games
Nike wasn't the only winner among brands on Facebook at the Olympic Games. New statistics from AlchemySocial, an Experian company, show that BP and Samsung were also pretty popular on the social network in that time frame.
Nike wasn’t the only winner among brands on Facebook at the Olympic Games. New statistics from AlchemySocial, an Experian company, show that BP and Samsung were also pretty popular on the social network in that time frame.
A post Aug. 8 congratulating U.S. hurdler Lolo Jones from BP’s Team USA page got the most likes and comments of any Olympic-related Facebook post, AlchemySocial discovered. The post, which includes a posed photo of Jones, gained more than 93,000 likes, 2,000 comments, and 1,300 shares.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in