Facebook Commerce Platform 8thBridge Graphite Integrated With EBay’s GSI Commerce
Social commerce platform 8thBridge Graphite from 8thBridge is now fully integrated with the Web store, technology, marketing services, and agency services of eBay-owned GSI Commerce, the two companies announced.
Social commerce platform 8thBridge Graphite from 8thBridge is now fully integrated with the Web store, technology, marketing services, and agency services of eBay-owned GSI Commerce, the two companies announced.
The addition of social commerce technology from 8thBridge will allow GSI Commerce clients to:
- Better engage with their customers and brand advocates.
- Build immediate and long-term communal value to drive loyalty.
- Use social media as a direct and indirect sales channel.
- Access rich social media insights.
8thBridge Founder and CEO Wade Gerten said:
GSI Commerce processes more than $4 billion in gross merchandise value and services hundreds of the world’s largest ecommerce operations, including Aeropostale, Toys ”R” Us, Bath & Body Works, Dick’s Sporting Goods, the National Football League, Estée Lauder, Sports Authority, Levi’s, Ralph Lauren, and many more.
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