TED's Chris Anderson On What Makes An Ad Worth Spreading [Video]

"If advertising is so great, why the hell is it broken right now online?" This is the question that TED curator Chris Anderson is trying to answer with TED's Ads Worth Spreading challenge.

“If advertising is so great, why the hell is it broken right now online?” This is the question that TED curator Chris Anderson is trying to answer with TED’s Ads Worth Spreading challenge, an initiative designed to inspire advertisers to think outside of the box and create passionate ads that people actually want to watch.

We covered the Ads Worth Spreading challenge back in September when it was first launched. Since our report, the contest submission deadline has been pushed back to February 7, 2011 and TED has also teamed up with YouTube to give Ads Worth Spreading even more coverage.

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