What Every Social Media Marketer Should Know About Simplify360

Simplify360 is a social analytics, engagement and campaign platform to monitor brands on social networking sites, news sites, blogs and video sharing portals based on keywords and sentiment. After the jump - what you need to know about Simplify360.

Simplify360 is a social analytics, engagement and campaign platform to monitor brands on social networking sites, news sites, blogs and video sharing portals based on keywords and classify them using automated sentiment analysis.

Users can create online campaigns to schedule messages to multiple networking sites, run polls, conduct email campaigns and more. Simplify360’s collaboration framework allows team task assignments.

Ways the product benefits social media campaigns

  • Brand tracking using Simplify360’s demographics and sentiment analysis core
  • Customer relations and brand promotion leveraging listening tools and the engagement console
  • Social media and email campaigns include facilities for ROI tracking
  • Customized reports provide integrated Google and Twitter analytics dashboards
  • Team collaboration with task dashboard and messaging system

Coolest feature

Simplify360’s core sentiment and demographic analytics framework is presented as an easy-to-use dashboard.

Feature rundown

  • Automated sentiment analyzer
  • In-depth social media monitoring of mention and user profile
  • Engagement portal with team collaboration.
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