What Every Social Media Marketer Should Know About Gigya

Gigya is a software-as-a-service technology for scalable social CRM, deigned to unify the most popular identity and social providers including Facebook, Twitter, PayPal and LinkedIn and bring social sign-in features and benefits to corporate websites. After the jump - what you need to know about Gigya.

Gigya is a software-as-a-service technology for scalable social CRM, deigned to unify the most popular identity and social providers including Facebook, Twitter, PayPal and LinkedIn and bring social sign-in features and benefits to corporate websites.

It can help online businesses deepen customer relationships and drive social registrations, word of mouth and social interaction for websites and applications. Gigya also offers analytics, consulting and support to every implementation.

Ways the product benefits social media campaigns

Gigya provides ways for brands to enable and utilize social registrations to obtain better information on customers in order to increase customer value, open new communication channels and improve social engagement

Coolest feature

The iRank Key Influencer report provides Gigya customers with data about key influencers to help them optimize and scale social CRM efforts:

  • The Data is available as a report and a real-time API call.
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