What Every Social Media Marketer Should Know About Scout Labs

Scout Labs is designed to help brand teams tune in to social media across the Internet. Scanning blogs, forums, Twitter, news, photos, videos, open social networks and more, Scout Labs takes all of that data, counts it, trends it, analyzes it, scores it for sentiment and extracts interesting customer quotes and emotions to present what customers love, hate, want, wish, think, and feel about a brand right now.

After the jump – what you need to know about Scout Labs.

The application in a sentence

Scout Labs a real-time social media search engine that is continuously scanning the web for the voice-of-the customer, processing the data and displaying it in a real-time dashboard.

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