SGN Expands Beyond Facebook, Launches iPhone Game

Yesterday SGN launched a free iPhone game called iGolf. The new application enables users to take advantage of the accelerometer to hit the ball in a fashion similar to the Nintendo Wii. This move highlights SGN’s desire to move beyond social networks and take advantage of all the new platforms. When I spoke with Shervin Pishevar, CEO of SGN at f8 earlier this summer, he suggested that they were actively considering launching new iPhone applications.

It appears that the company has decided to proceed with new platforms and also a broader strategy as they acquire more wide reaching applications like (fluff)Friends.

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