Design Yelp Debuts Refreshed Logo, App Icons Users opening the app will see a playful animation featuring the new look Yelp’s original logo was inspired by the star symbol that appears above characters’ heads in a moment of discovery in cartoonsYelp By David CohenAugust 2, 2021 Yelp introduced a refreshed logo and suite of application icons Monday. WORK SMARTER - LEARN, GROW AND BE INSPIRED. Subscribe today! To Read the Full Story Become an Adweek+ Subscriber View Subscription Options Already a member? Sign in