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Social Marketing Artificial Intelligence Augmented Reality Chat & Messaging Influencers & Creators Metaverse Social Media Week Social Pro Daily Young Influentials

Social Media Week

The Marketing Minute With Mario Moreno

A monthly series exploring influencer culture, emerging channels, D&I and more

The Marketing Minute
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By Adweek Staff

 

Learn how to harness the rising influence of the creator economy with marketing insights from brands including McDonald's, Bombas and Duolingo at Social Media Week, May 16–18. Register now to save 30%.

A monthly series exploring influencer culture, emerging channels, D&I, and more.

Episode 1: Building Brand Ambassadors

In this episode, Mario Moreno unpacks a hot topic for many marketers and brands: how to turn creators into ambassadors and build a sustainable program around these important relationships. By 2022, the influencer market will be worth up to $15 billion — so what are you waiting for? The time is now to develop your plans and capitalize on these collaborations.

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