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Liqueur brand St-Germain and advertising agency BBDO New York teamed up with Pinterest on an immersive experience that enables Pinners to craft their own custom cocktails.
Users in Canada, France, Italy, the U.K. and the U.S. will be prompted to make three choices, and the interactive video will change and respond in real-time based on their selections to craft their personalized cocktails and show off the versatility of St-Germain’s elderflower liqueur.
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