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Streaming platform Spotify made Release Radar the third always-on personalized playlist available for sponsorship worldwide, and fellow streaming service Disney+ was the first to bite.
Release Radar, which is updated every Friday, has become one of the top three personalized playlists on Spotify in the Asia-Pacific region, Europe/Middle East/Africa, Latin America and North America, and more than 50% of listeners are in the coveted 18-through-29 age group.
Spotify said in a blog post, “Five years ago, Fridays got a whole lot better with the launch of Release Radar.
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