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The challenge
Marketers are always looking for new ways to reach and engage people—and it was with great delight that we discovered social audio, led by Clubhouse, at the beginning of the pandemic. Clubhouse ushered in a new way for communities to connect and interact, and we shouldn’t dismiss it as a one-hit-wonder.
As with any new medium, we’re seeing both challenges and opportunities at play here. While it is still nascent in many ways, the opportunity is intriguing and the ecosystem is bigger than just Clubhouse with Twitter Spaces, Discord, Meta, Fireside, Riffr, Stereo, LinkedIn and Reddit all finding their footing in social audio.
Think
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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