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Social Marketing Artificial Intelligence Augmented Reality Chat & Messaging Influencers & Creators Metaverse Social Media Week Social Pro Daily Young Influentials
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Augmented Reality Advertising News

Snapchat: How to Create Snaps in Focus Mode

Users can add "a depth-of-field effect" to their content

Snapchat+ subscribers can change the application's icon on their deviceSnap Inc.
Headshot of Brandy Shaul
By Brandy Shaul

 

Consumers don’t just seek out a commitment to DEI, they expect it. Our new story with Amazon Ads showcases how innovators of inclusive advertising help brands ensure ads can be enjoyed by all. Read more. .

Snapchat allows users to create Snaps in a “Focus” mode that causes the Snapchat camera to focus on the on-screen subject “with a depth-of-field effect.”

Our guide will show you how to use Focus mode in the Snapchat mobile application.

Note: These screenshots were captured in the Snapchat app on iOS.

Step 1: On the Snapchat camera screen, tap the plus sign icon on the right side of the screen.

Screenshot of Snapchat's camera screen with a red arrow pointing at the plus sign icon on the right side of the screen

Step 2: Scroll down and tap “Focus.”

Screenshot of Snapchat's "My Camera" menu with a red arrow pointing at "Focus"

From there, you can point your camera at your desired subject to see the Focus mode in effect.

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Headshot of Brandy Shaul

Brandy Shaul

  • @blshaul

Brandy is a freelance writer for Adweek covering augmented reality.

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