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Summer is shopping season on Pinterest, as the discovery platform rolled out several new features and extended the availability of existing ones into new markets.
Pinterest research found that Pinners are over seven times more likely to purchase products they have saved, so it is rolling out new feature Shopping List in the U.K. and the U.S., with Australia, Canada, France and Germany to be added later in 2021.
Shopping List enables Pinners to automatically save Product
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