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In an effort to dispel the myth that Pinterest is dedicated to wedding planning and home renovations, the social media platform released insights from an audience study in the U.K. to help marketers understand how to use it more effectively.
As well as offering best practice advice, the “Inspiration Nation” report acts as a guide for marketers to engage with Pinterest users and understand their habits and expectations as they navigate life after pandemic lockdowns.
According to Pinterest, its current U.K.
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