The PGA Tour and Twitter will continue to hit the links together following a renewal of their existing content agreement.
The golf circuit will continue to provide real-time highlights on each day of official PGA Tour tournaments, as well as branded and player-specific highlights and weekly Twitter Moments recapping tournament play, all of which are available for sponsorship opportunities via premium pre-roll video option Twitter Amplify.
The PGA Tour will also create Twitter Spaces throughout its 2022 season, with exclusive coverage featuring current players and industry experts discussing action in tournaments and the race for the FedExCup.
The first of those Twitter Spaces will take place during The Honda Classic at PGA National Resort & Spa in Palm Beach Gardens, Fla.,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in