If you have yet to pay a visit to Planet Her, the most recent album of Grammy-nominated pop star Doja Cat, there really is no time like the present. For fans who have already dug into one of this year’s biggest music releases, the “Need to Know” artist and PepsiCo’s Lifewtr brand are offering an immersive experience and a chance to win big.
Lifewtr and Doja Cat Take Fans to Planet Her With a New AR Experience and Contest
The new campaign blends virtual tech, art and fandom energy
