Video Marketing

LG Electronics Kicks Off Facebook Live, Instagram Live Shopping Series The Upgrade

The pilot episode was hosted by the father-and-son duo behind What’s Inside on YouTube

LGTheUpgradeIGLiveHero — 11-year-old Lincoln Markham and his father, Dan Markham, hosted the first episode of The UpgradeLG Electronics

May 25, 2021

LG Electronics kicked off Instagram Live shopping series The Upgrade on the LG Facebook page and @LGUSA Instagram account Wednesday (May 26).

David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

Recommended articles