Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.
It’s no secret that we’re all on social media all day long—in fact, 72% of the public uses social media in 2021 compared to just 5% in 2005, according to Pew Research Center.
We’re using it to connect, find our communities, feel inspired, kickstart our activism and buy stuff. We are all introverts now, and with the removal of a physical introduction, brands need to rethink their relevance and participation in the bajillions of conversations happening online each day.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in