Save 50% on your Social Media Week pass! Join leading brands and agencies in NYC this April 9–11 to learn about emerging trends, tools and strategies. Register now—savings expire Dec. 11.
Facebook tightened up its ad policies and enforcement related to promoting prescription drugs on its platform.
The social network reaffirmed that the sale of prescription drugs is prohibited across all of its platforms, and advertisers are required to follow all applicable laws and regulations.
Ads that advocate, depict the consumption of or encourage usage of illicit substances are also forbidden.
Facebook explained in a blog post Tuesday, “We have long required online pharmacies to go through a certification process before running ads on Facebook.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in