Corporate synergy alert: Businesses on Instagram can now run boosted posts that drive potential customers to message them on WhatsApp, so long as their WhatsApp Business and Instagram accounts are connected.
Businesses wishing to take advantage of this option should follow these steps:
- Under profile settings, add their WhatsApp business number to “contact options” on their Instagram business account.
- Choose an existing post on their Instagram business account that would inspire their audience.
- Click the blue boost button, choose messages and select WhatsApp.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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