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Consumer finance platform Bankrate will debut its first ever original series on YouTube Wednesday, $$$$ They Didn’t Teach You.
The series was created in partnership with Team Whistle’s Magnet social content agency, and it will be made up of six episodes, each featuring a well-known influencer discussing their personal story of achieving financial literacy after falling victim to common traps such as credit card debt, poor budgeting and student loans.
Bankrate said the goal of $$$$ They Didn’t Teach You is to educate, engage and give its Generation Z and millennial audience helpful financial tools through a relatable format.
The company said a national study it recently commissioned found that 92% of Gen-Z respondents and 79% of millennials rated themselves as beginners when asked how they feel about managing their finances.
Matt James, star of season 25 of ABC’s The Bachelor, will be featured in Wednesday’s debut episode, and he said in a statement,...
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