Adweek Adweek Logo
Social Marketing Artificial Intelligence Augmented Reality Chat & Messaging Influencers & Creators Metaverse Social Media Week Social Pro Daily Young Influentials
Social Marketing
Social Marketing Artificial Intelligence Augmented Reality Chat & Messaging Influencers & Creators Metaverse Social Media Week Social Pro Daily Young Influentials

Ecommerce

Ads in Instagram Shop Tab Roll Out Globally

The platform began testing them earlier in August

Ads will appear as tiles on the homepage for the Instagram Shop tabInstagram
Headshot of David Cohen
By David Cohen

August 24, 2021

At Social Media Week Europe, 7–8 Nov., we'll explore emerging technologies, sustainability and the future of Web3 with marketers from Dove, Ogilvy, Wendy's, Spotify and more. Save 30% on your pass now (ends 29 Aug.).

Instagram began testing ads in its Instagram Shop tab earlier this month, and it was apparently satisfied with the results of the test, as the option will begin rolling out globally Tuesday (Aug. 24) in countries where the tab is available.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Headshot of David Cohen

David Cohen

  • @9Number9
  • david.cohen@adweek.com

David Cohen is editor of Adweek's Social Pro Daily.

Recommended articles
Popular Now
  1. Former Fox News Anchor Uma Pemmaraju Passes Away at 64
  2. Mollie Lair Leaving WLWT After Five Years
  3. Publicis Groupe Leads Forrester’s Global Marketing Services Report
  4. GMA Stage Manager Bill Miller Dies
  5. Viewers Wonder What Happened to Wisconsin Anchor George Smith
Upcoming Webinars
  • Driving Success on YouTube for Food and Beverage Advertisers Tuesday, August 16, 2022
  • TV Advertising’s Upside During a Downturn Monday, August 22, 2022
  • Build a Scalable Content Supply Chain Tuesday, August 23, 2022
  • Reimagine Marketing Team Collaboration Thursday, August 25, 2022
  • Use Social Media Data to Supercharge Your Product Launch Wednesday, August 31, 2022
Related Articles
Platforms

Pinterest Ads Extended to Japanicon-image

By David Cohen

Ecommerce

Instagram Begins Testing Ads in Instagram Shop Tabicon-image

By David Cohen

Ecommerce

Drop It Like It’s Hot on Instagram Shopicon-image

By David Cohen

Ecommerce

Pinterest Rolls Out New Shopping Features and Extends Availability of Existing Onesicon-image

By David Cohen

Microlearning
View All

Organize and Leverage Your Measurement Toolbox

Subscriber Onboarding and Engagement Done Right

Why Marketers Need Collaborative Work Management

How to Use Video at Every Stage of the Customer Journey

You Might Like

More Football Fans Than Ever Are Streaming Games and Here’s How to Reach Them

By Danielle Carney

Are You Making Informed CTV Ad Buys?

By DISH Media

What Can You Do to Meet Shoppers’ Desire for a Better Overall Experience?

By Jane Butler, Managing Director, Google

64% of CPGs Will Increase Retail Media Spending in 2023

By LiveRamp

Adweek Logo

Adweek is the leading source of news and insight serving the brand marketing ecosystem.

About

  • About Us
  • Contact Us
  • Media Kit
  • Editorial Cal
  • Sponsor Content
  • Jobs at Adweek

Subscriptions

  • Subscription Options
  • Digital App
  • FAQs
  • Newsletters
  • Customer Service

Events

  • Awards
  • Adweek Events
  • Webinars
  • On-Demand Webinars
  • Trophies / Awards / Seals

Publications

  • Adweek Blog Network
  • Adweek Podcast Network
  • RSS
  • Back Issues
  • Reprints / E-Prints
©2022 Adweek - All Rights Reserved.
  • Do not sell my personal information
  • Terms of Use
  • Privacy Policy
Clickable icon to open social sharing icons
Clickable icon to share the page on Facebook Clickable icon to share the page on Twitter Clickable icon to share the page on LinkedIn Clickable icon to share the page on Facebook Messenger Clickable icon to share via Email Clickable icon to share via Email
Clickable icon to share via Email