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Instagram began testing ads in its Instagram Shop tab earlier this month, and it was apparently satisfied with the results of the test, as the option will begin rolling out globally Tuesday (Aug. 24) in countries where the tab is available.
Ads will appear as tiles on the homepage for the Instagram Shop tab, and clicking on them will bring users to a product details page where they can get information on the item, view additional images and browse other offerings from the brand.
Products can be saved to users wishlists
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