Amazon’s fourth annual Prime Day is right around the corner—July 16-17—and while it’s making some moves to pique consumer interest in 2018—including six additional hours of bargains, offers at Whole Foods, expansion to four new countries and surprise events in five cities—the landscape remains familiar with items up for grabs like an Alexa-enabled faucet; a unicorn with a light-up horn; and an Audible comedy special with Bob Newhart.
It’s still pretty much a big digital yard sale.
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