Why You Can Take Omnichannel Marketing Off the Table

Covid-19 turned the business model upside down

The marketing economy of 2018 and 2019 is gone. Illustration: Amira Lin

It’s not just Covid-19 anymore. Frustrations over equal rights and overdue legal reforms came to a head at the very moment people started to head back to work. For months, business and marketing have been on the sidelines hoping for a return to normalcy.

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Ray Kingman has been at Semcasting, Inc. since its inception, leading the company in the development and commercialization of its automated targeting and data offerings.