Who Will Win the Super Bowl: Legacy Brands or Millennial Tech Companies?

Every year, more freshmen advertisers join the lineup

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Welcome to the holy grail of advertising: the Super Bowl, where $7 million nabs you 30-seconds in front of a live audience of 200 million eyeballs (give or take a few who run to the restroom during the commercials).

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