Publishing

Vox Media Creates Self-Serve Ad Tool for Marketers

Concert Ad Manager will allow advertisers to reach audiences at scale

Vox Media is creating a new tool for marketers.Vox Media
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By Sara Jerde

September 29, 2020

Further investing in its offerings for marketers, Vox Media has launched a self-serve ad tool to create and submit ad campaigns, then track how they perform across properties included in the company’s in-house ad marketplace, Concert.

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Sara Jerde

Sara Jerde is publishing editor at Adweek, where she covers traditional and digital publishers’ business models. She also oversees political coverage ahead of the 2020 election.

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