Publishing

Vox Media Creates Self-Serve Ad Tool for Marketers

Concert Ad Manager will allow advertisers to reach audiences at scale

Vox Media is creating a new tool for marketers.Vox Media
By Sara Jerde

September 29, 2020

Further investing in its offerings for marketers, Vox Media has launched a self-serve ad tool to create and submit ad campaigns, then track how they perform across properties included in the company’s in-house ad marketplace, Concert.

Sara Jerde

Sara Jerde is publishing editor at Adweek, where she covers traditional and digital publishers’ business models. She also oversees political coverage ahead of the 2020 election.

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