Ad Tech

Ad-Tech Industry Is 'Paralyzed' by Vague Proposals From Google

Ari Paparo, Beeswax CEO and social media tribune of ad tech, on what mattered in 2020

Google has proposed a series of changes to level the playing field.

Ari Paparo, CEO of Beeswax, is one of the most recognizable names in ad-tech Twitter, with his insightful (and often acerbic) commentary making him essential reading for those who want a cutting-edge commentary on the space:

GDPR jail would be awesome. I'd know everyone, we could all wear blue blazers in the yard, and in our free time the inmates could get together to start an ad network.

— Ari Paparo (@aripap) August 14, 2019