Snapchat and Bitmoji Users Can Deck Out Their Avatars in New Jordan Brand Gear

The digital collection marks the upcoming release of the Air Jordan XXXV

Snapchat and Bitmoji users can dress their Bitmojis in the new Air Jordan XXXV, in multiple colorways, before the sneakers hit the shelves in mid-October Nike/Jordan Brand/Snap Inc./Bitmoji

Nike marked the global unveiling of the new Air Jordan XXXV from its Jordan Brand by teaming up with Bitmoji on a new collection of digital apparel and sneakers that Snapchatters can add to their avatars. David Cohen is editor of Adweek's Social Pro Daily.