Snap Introduces Multi-Format Delivery

Brands can purchase all video ad formats in a single ad set

Which social media strategies are winning long-term loyalty and how can your brand build memorable and shoppable moments in the space? Find out at Social Media Week Europe, 7–9 Nov. in London. Virtual passes also available. Sign up today.

Snap Inc. rolled out Multi-Format delivery, which enables advertisers to optimize their campaigns toward their central goal or objective by purchasing all video ad formats on Snapchat in a single ad set.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in