Readers’ Pick for Ad of the Year; Most-Watched Shows of 2020: Tuesday’s First Things First

Plus, how to elevate brand purpose

Image of Oreo's Doomsday Vault
The vault was placed down the road from Svalbard Global Seed Vault in Norway. Oreo

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@JessZafarris Jess Zafarris is an audience engagement editor at Adweek.